New Absolute BBM line: A big bait game changerhttps://www.varivas.fishing/wp-content/uploads/2023/07/bbm_PR134_main_en.jpg 960 460 VARIVAS VARIVAS https://www.varivas.fishing/wp-content/uploads/2023/07/bbm_PR134_main_en.jpg
March 2023: New Prices & New Savings Opportunitieshttps://www.varivas.fishing/wp-content/uploads/2023/03/FAll_photo_narrow-wide-2000x486.jpg 1080 262 VARIVAS VARIVAS https://www.varivas.fishing/wp-content/uploads/2023/03/FAll_photo_narrow-wide-2000x486.jpg
Field Report: Seeing is Believing – Sight Editionhttps://www.varivas.fishing/wp-content/uploads/2022/11/SightEd_trout_hobiewan_cropped_2-1123x1498.jpg 1080 1441 VARIVAS VARIVAS https://www.varivas.fishing/wp-content/uploads/2022/11/SightEd_trout_hobiewan_cropped_2-1123x1498.jpg
Field Report: Glide Bait Funhttps://www.varivas.fishing/wp-content/uploads/2022/10/6A5983F4-4F14-4C66-AEBA-18E4B7763563-1500x2000.jpeg 1080 1440 VARIVAS VARIVAS https://www.varivas.fishing/wp-content/uploads/2022/10/6A5983F4-4F14-4C66-AEBA-18E4B7763563-1500x2000.jpeg
Field Report + Video: ES2 Esterlinehttps://www.varivas.fishing/wp-content/uploads/2022/05/ES2_bluesky_FinesseAnglers-653x622-653x622-653x622-e1692233913489.jpg 653 395 VARIVAS VARIVAS https://www.varivas.fishing/wp-content/uploads/2022/05/ES2_bluesky_FinesseAnglers-653x622-653x622-653x622-e1692233913489.jpg
Field Report: Texas Bass fishing with Mosquito Loop Wacky Rig Hookhttps://www.varivas.fishing/wp-content/uploads/2022/05/DannyUribe_March2022_bassfish_cropped-1218x1388-1218x1388-1218x1388.jpeg 1080 1231 VARIVAS VARIVAS https://www.varivas.fishing/wp-content/uploads/2022/05/DannyUribe_March2022_bassfish_cropped-1218x1388-1218x1388-1218x1388.jpeg
Field Report: Creek Fishing in Marylandhttps://www.varivas.fishing/wp-content/uploads/2022/04/Rainbow_cropped-2000x1888.jpeg 1080 1020 VARIVAS VARIVAS https://www.varivas.fishing/wp-content/uploads/2022/04/Rainbow_cropped-2000x1888.jpeg
Field Report: Master VEP shooting line at the bottom of the worldhttps://www.varivas.fishing/wp-content/uploads/2022/03/imagejpeg_0-443x910.jpg 443 910 VARIVAS VARIVAS https://www.varivas.fishing/wp-content/uploads/2022/03/imagejpeg_0-443x910.jpg
VARIVAS Big Trout & new ‘Katchi Iro’ mono nylon lineshttps://www.varivas.fishing/wp-content/uploads/2022/03/PR108_main_en-e1649006411843.jpg 800 640 VARIVAS VARIVAS https://www.varivas.fishing/wp-content/uploads/2022/03/PR108_main_en-e1649006411843.jpg
New and Newly Arrived
Driven by “Anglers First” for over 40 years,
VARIVAS integrates proprietary advanced materials technology with feedback from the field.
High-performance fishing line for serious anglers.
Making high-performance products for serious anglers is a cornerstone of the VARIVAS brand. Driven by putting ‘Anglers First’ for over 40 years, VARIVAS integrates trends and feedback from the field with proprietary advanced materials technology and rigorous R & D testing. Globally recognized, VARIVAS products provide the top qualities of the strength, performance and functionality that anglers want.
VARIVAS products are used by Anglers in over 50 countries around the world. Despite different fishing environments and target fish around the world, VARIVAS fishing line is widely respected by Anglers around the globe as a premier, high-performance brand. Like anglers, VARIVAS shares a passion for fishing and quality line. VARIVAS continuously strives for quality and excellence as our brand grows.
VARIVAS fully understands the materials, methods and processes required to manufacture fishing line and tackle that embodies the needs of the angler.
Information from anglers in the field provides the source of our ideas at VARIVAS. In response to new trends in the field, VARIVAS pays close attention, understanding new requirements, and refines and develops products to meet these needs.
Birth of VARIVAS
The first World Record for Japanese, we were there…
Morris Co., Ltd. (Now, VARIVAS Co., Ltd.), Japan, introduced VARIVAS brand fishing line, the first IGFA (International Game Fish Association) standard fishing line in Japan.
Eizo Maruhashi became the first Japanese angler to win an IGFA record. Using VARIVAS 16 lb. (#4) line he brought in a 78 lb. (35.4 kg) Giant Trevally.
VARIVAS offers a comprehensive line of over 700 fishing products, designed to meet the needs of anglers around the world.
We will soon be introducing our full product line to the U.S., in several phases. Stay tuned for more products coming soon. In the meantime, sign up for our Newsletter to receive the latest news and updates about product availability.